The problem with doing a week of "favorites" of something is that by the time we get to Friday, often all of my favorites have been mentioned.
So, I'm going to do something a little different. But first, my thoughts on book trailers. I was fortunate this time around in that my publisher decided to do one for CHASING BROOKLYN. They used a company that doesn't just *make* the video, but has a plan of distribution, and posts it to a ton of different sites. I really think that's key, but of course, you pay more for that kind of thing.
Is a book trailer necessary for a book to be successful? No. Does it help sell a book? That's the big question, isn't it? I think the verdict is still out. However, it's done well, and people decide to post your trailer around the internet, I do think it can bring some attention to your book it wouldn't have gotten otherwise. But if I had to rank things by importance, I'm not sure I would give a book trailer that high of a rating. I think there are lots of other things that are probably more effective for promoting your book.
Now I'll show you a couple of MY favorites. Here are a couple of trailers done by fans of I HEART YOU, YOU HAUNT ME. They read the book, and felt inspired to make a video.
How cool is THAT???
~Lisa, Miss Crafting a Career